PROJECT
Narrative Financial Management Marketing Materials and Graphic Design

SUMMARY
Narrative Financial Management is an outsourcing CFO consulting service, providing senior financial oversight to small and medium-sized businesses.

I worked with Narrative to create a series of marketing materials – case studies and sales sheets to support their business online sales and marketing needs. I designed the marketing materials to work with their existing brand and accentuate the sharp angles in that branding. I used sharp angled architectural structures with saturated gradient overlays to give the materials a modern, sharp look that spoke to the financial industry. The final result was a successful marketing campaign that was used on social media to link to signup forms and then downloadable case studies.

TOOLS
Adobe Photoshop, Adobe InDesign