PROJECT
Linea Chiropractic Website and Branding

SUMMARY
The goal was to create a tranquil yet modern brand identity for a chiropractic and wellness center, reflecting the area’s ocean views and natural beauty. This included designing the brand colors, website, custom icons, and marketing materials to offer a cohesive, calming user experience.

PROCESS
I selected a color palette inspired by the ocean and beach to evoke serenity and sophistication. These colors served as the foundation for the entire brand identity.

The website was designed with clean lines, a minimalist layout, and large, immersive images. The design focused on creating an intuitive, modern user experience that aligned with the tranquil, coastal theme. Custom icons were created to complement the website and marketing materials, reinforcing the brand’s modern yet calming aesthetic.

The project resulted in a cohesive brand that effectively created a tranquil look and feel. The website was visually engaging, easy to navigate, and fully responsive, while the marketing materials reinforced a consistent, modern brand presence across all platforms.

TOOLS
Adobe Photoshop, Adobe Illustrator, Sketch, WordPress, HTML, CSS, ADA & WCAG Guidelines